D3 Technologies posted a video "Virgin Media 'Be The Fastest' Promo London, 2016" on VIMEO

It was an event of Olympian proportions. In the run up to the Summer Olympics in Rio, Virgin Media's new "Be The Fastest" campaign from Curb Media celebrates speed and the fastest man of all time, Usain Bolt. How better to demonstrate Bolt's blazing speed than with a 100 meter-long horizontal LED screen, floating on the Thames at the foot of the London Eye?A d3 Technologies 4×4pro media server running r13 software played a key role in the event, which showcased a three-minute, emotion-packed film by Treatment Studio. The film focused on the concept of speed and a pivotal season in Bolt's career.Part of the film dramatised, in realtime, Bolt's record-setting 9:58-second run across the 100-meter span of the flat screen. VER UK supplied the custom horizontal LED screen, the longest of its type ever constructed. It topped 108 pontoon decks and covered 600 square meters.Read more: goo.gl/gkyWdUCast: d3 TechnologiesTags: olympics, media server, Virgin Media and LED